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Marketing and Selling Your Handmade Jewelry is the only book that focuses specifically on marketing and selling beading and handmade jewelry in the craft market. Viki Lareau provides practical advice and encouragement to do it right and do it with flair.

• First Step: Match your design style and time commitment with the most appropriate target market.
• Second Step: Learn the nitty-gritty of setting up a home-based business.
• Third Step: Develop a distinctive "look" for brochures, ads, hang tags, show signage, etc.
• Last but not least: Master the fine art of pricing for profit.

The reader will revel in the success stories of women who have made it work. Viki, co-owner of The Bead Factory and co-founder of the Puget Sound Bead Festival, has mentored hundreds of beaders and jewelry makers on their way to success.

Talented women everywhere are looking to turn their craft skills into supplementary or primary income. This book is a compilation of Viki's knowledge, wisdom, and experience—an essential business guide for creative jewelry artists.

Marketing and Selling Your Handmade Jewelry
By Viki Lareau
Only $21.95

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